Learn how to effectively assess competition and how to listen and evaluate customer feedback. Segment and target your audience and create a breath taking communication platform for your products. Communicate effectively with your audience by selecting the right marketing channels. Product marketing training will help you understand the importance of customer touchpoints and how to master your customers’s expectations, experience and value.
Duration and Prerequisites
2-day course, Understanding of Product Marketing and Product Managment,
working experience in Product positions.
Who should attend
Product Marketing Managers, Marketeers interested in deep diving to products, Product managers
and Business Owners
Product Management training
Insight extraction
Understand customer insights; how to find them and what to do.
Business opportunities
Converting insights and trends into business opportunities.
Market assesment
Assess target markets & competition and spot customer trends.
Strategic planning
Create marketing plans and monitor budget and execution.
Acquisition & Revenue
Get a hold on customer traffic and conversions.
Strategic planning
Build marketing strategies throughout your Product’s Lifecycle.
Products and Services
Understanding similarities and differences between products & services.
Training package
Our training package includes:
- Delivered Product Marketing training
- A public Q&A session plus a two hour private session with each participant
- Printed copies of all materials and slides used in the course
- Value Proposition Design: How to Create Products and Services Customers Want (hard copy)
- Light lunch and snacks for participants
Get the Product Marketing training sheet today and find out more about our training.